This thread is about all things financial regarding Episode VII, and Star Wars going forward under Disney. Debate and speculation on questions like (but not exclusively): What kind of budget will JJ be given? How much will marketing spend be? To what extent will merchandising dictate the characters in the movie? Will last years Disney flop The Lone Ranger have any effect on Episode VII's budget and/or casting choices? Will Marvel's successful business model be applied to the Star Wars franchise under Disney? Predictions for Episode VII's opening weekend box office take? Predictions for Episode VII's worldwide gross? Will Episode VII make more money overall than The Phantom Menace? Will the spin off movies have budgets comparable to main saga movies?