I'm starting this thread as a discussion about the art of film posters. What makes a poster "art"? Is it art at all? Or is it simply a marketing tool? It would be good to mention specifics and post images for discussion. I'll start the ball rolling. One of the most effective film posters that I've seen is for the original Alien: [image=http://images.amazon.com/images/P/B00000ILDD.01.LZZZZZZZ.gif] Quite aside from being a technically good picture, it works well for a few reasons: 1] It gives nothing away about the alien. The film is called Alien and we see an egg, so we naturally deduce that there's an alien in there. But the horror of what it actually looks like is unseen. So it engages the imagination and arouses curiosity about the nature and appearance of the alien. 2] An effective use of colours. A barely lit egg against a black background... with green flooding out of it. The picture captures the mood of the film very well. A gloomy, atmospheric film with a dark sense of foreboding. 3] The poster is a metaphor of the film. It defies convention by going against what you would ordinarily expect to see. The egg appears to be floating, rather than resting on the ground below it. It's almost as if it has a life of itself, just like the alien in the film. Or the egg could be a metaphor of the Nostromo, floating in blackness - but it's cracking. The alien is about to be revealed. Anyway, Alien was just an example. Discuss what film posters you think work well and why. Feel free to carry on discussing Alien, or bring up a new film.