George Lucas even said himself it is more of a PG-13 show than for kids. "It's very much Star Wars. It's not a, you know, South Park comedy. It's not a baby girls show like Hannah Montana. It's sort of the first dramatic animated show that is, um, PG-13, so it doesn't really go on late night, it doesn't go on Saturday afternoon, it actually doesn't go anywhere. I don't know what we're gonna do with it, but we're having a hell of a lot of... a great time making it." In my opinion, SW isn't meant for kids, which is what a lot of people think. I think it is more of the older range like teens and older. I mean, the kids like it, but it is like Family Guy. Lots of little kids watch that, but it is aimed for a more mature audience.